Better creative for the companies building on Bitcoin.

A media production studio for Bitcoin companies. We help make the creative that builds trust with the people evaluating Bitcoin right now, and the ones who will be.

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Bitcoin is attracting more attention than ever. The companies that earn lasting trust, from holders and newcomers alike, will win the next wave. The gap between a great company and a trusted one is creative. We close it.

Why Spotlight Coalition

01

Bitcoin-native

5+ years producing media exclusively in the Bitcoin space. 300+ podcast episodes across 8+ shows. Brand campaigns for the companies shaping the industry. The fluency is in the work.

02

Built for every audience

Every piece of work is designed to build trust, whether your audience already holds Bitcoin or hasn't looked yet. Most Bitcoin media only speaks to insiders. We make the work that reaches everyone else too.

03

Full-stack media partner

Podcast to brand film. Product walkthrough to event coverage. One partner. One brand voice. Every format.

Spotlight Coalition founder

Services

Production

  • Video Production — brand films, commercials, product videos, interviews, on-location and remote
  • Video Editing & Post-Production — full editorial, color grading, sound design, motion graphics
  • Podcast Production — remote and in-person, full-service from recording through distribution
  • Event Coverage — conference coverage, live production, post-event highlight packages
  • Testimonial & Case Study Videos — customer stories designed to build mainstream trust
  • Audiobook Production — full production from recording through mastering

Strategy

  • Brand Strategy & Creative Direction — positioning, messaging, and visual identity that translates Bitcoin products for every audience
  • Content Strategy — editorial calendars, content pillars, channel strategy, and distribution planning across YouTube, social, and podcast
  • Brand Audit — a full evaluation of your public presence through the lens of audience trust, delivered as a strategic roadmap

Based in Austin, TX. In-person production in the Austin area; remote production worldwide. Travel available for on-location projects.

Some Proof of Work

  • Directed the media for a luxury-tier brand campaign that repositioned a Bitcoin custody company from technical platform to generational wealth brand
  • 300+ podcast episodes produced across 8+ shows, remote and in-person
  • Coverage of public Bitcoin conferences and private industry events
  • Educational content, product walkthroughs, and onboarding videos for complex Bitcoin products and services
  • Social media campaigns and ad creative across multiple Bitcoin brands

Select work available on request.